If you are a prominent creator on YouTube, you might encounter challenges such as selecting the right thumbnail for your videos, pinpointing which aspect of your content caused monetization problems, and keeping up with the newest features for posting.
Fortunately, YouTube has rolled out updates to help you with these concerns!
Update 1: Thumbnail Testing and Comparison
YouTube now allows you to test and compare thumbnails to determine which ones yield the highest click-through rates for your longer videos.
This feature is accessible only via computers through YouTube Studio and is available to channels that have advanced features enabled.
You can also test thumbnails on live premiere videos after they are converted to regular videos or on your podcast episodes. However, testing is not allowed on videos designated for kids, mature audiences, or those set to private.
Update 2: Yellow Monetization Timestamps
YouTube has introduced timestamps for yellow monetization to assist creators in identifying where policy violations occur within their content.
These timestamps are available for appeals related to the yellow icon if your video follows the Self-Certification process on a desktop.
For further details, refer to YouTube’s advertiser-friendly guidelines.
Update 3: Enhanced Posts Feature for More Creators
The posts feature on YouTube, which was tested earlier in 2023, is now fully available, enabling you to interact with your audience through polls, images, and animated GIFs. You can now:
- Survey your audience about the type of video they want to see next
- Tease an upcoming announcement with a GIF showcasing highlights
- Share exclusive behind-the-scenes images
- Promote your products, book tours, or tickets for upcoming concerts
- Collaborate with another creator or acknowledge a fan using @mention
For channels with memberships, you can also create exclusive posts for members to share unique content.
Conclusion
Recent updates from YouTube have significantly improved the tools available to creators, making it easier to optimize content, address monetization issues, and connect with audiences.
You can increase your video’s click-through rates, gain insights into policy violations, and engage with your community more effectively to promote your content.
However, staying updated with these changes can be daunting for creators.
Partnering with Kudo Network can offer you the necessary support and expertise to fully realize your potential on YouTube.
